There are few areas of public relations in which open and long-term communications are more important than in public affairs.

The mutual relationship between businesses and public authorities, and also their relationship vis-à-vis the public, is often characterized by a lack of understanding of mutual issues. This often results in longstanding acrimony, extending to open opposition to certain products and interests.

A lack of communication with regard to intentions and issues can lead straight to confrontation. As a consequence, valuable executive time and considerable financial resources often need to be invested in the resolution of conflicts, instead of being deployed in the development of new projects.

Timely and open dialog between businesses and public authorities and vis-à-vis the public is the only way to avoid such conflicts. We highlight how to communicate your interests in a convincing and open manner and help you to realize and achieve your goals.